Project Description

Legal advert

DTW worked with the Law Society to produce two adverts demonstrating the positive effect a solicitor can have on someones life. We worked with actors to create scenes covering several areas of law, showing the characters in a happy place after consulting a solicitor.

Our aim was to create an advert with an inspirational and cinematic feel whilst clearly conveying the key message of using a solicitor for legal issues. Both adverts were used on ITV Player as part of the Use a Professional. Use a Solicitor campaign. As part of this project we also created short social media cuts of the advert covering each individual area of law.

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