We’ve just joined the Google Glass Explorer programme.
Now I’m guessing most people reading this are either thinking “The what?” or “That’s cool.”
If it’s the latter you’re right. Not only is it cool but its simple to use and is already adding value to the way we work with our clients.
If you don’t know what Google Glass is you can find out straight from the Google itself, but basically it looks like a pair of glasses but it’s a computer with a tiny screen (and a built-in high quality video-camera) just inches from your eye that you can talk to.
Yes, really.
It’s part of what those trendy types are calling wearable technology, but what’s really interesting is what you can do with it.
The potential for training programmes, almost instant video uploads to Youtube and for capturing content from a unique first person perspective is fantastic.
We’ve let our Social and Digital Manager Guy Bailey loose to do some R&D work with the glasses over the past week, and he still hasn’t stopped smiling. Basically he’s in charge of having fun whilst working out the vast number of applications for the new technology. We’ll keep you up to speed with the opportunities, but in the meantime if you want to have a demo of how it all works get in touch with guy@dtw.co.uk and let’s talk.
PS – Thanks to Timbuk 3 for the headline inspiration (if you’re under 30 and you care you’ve probably already googled it)